Data protection

Status May 2020

1. Introduction

With the following information, we would like to give you as a “data subject” an overview of the processing of your personal data by us and your rights under the data protection laws. In principle, it is possible to use our website without entering personal data. However, if you want to use special services of our enterprise via our website, processing of personal data could become necessary. If the processing of personal data is necessary and there is no legal basis for such processing, we will generally obtain your consent.

The processing of personal data, such as your name, address, or e-mail address, shall always be in line with the General Data Protection Regulation (GDPR), and in accordance with the country-specific data protection regulations applicable to the XXX. By means of this data protection declaration, we would like to inform you about the scope and purpose of the personal data collected, used and processed by us.

As the controller, we have implemented numerous technical and organisational measures to ensure the most complete protection of personal data processed through this website. Nevertheless, internet-based data transmissions can always have security gaps, so that absolute protection cannot be guaranteed. For this reason, you are also free to transmit personal data to us by alternative means, for example by telephone or by post.

2. Person responsible

The responsible party in the sense of the DSGVO is:

Rose Systemtechnik GmbH
Erbeweg 13-15
32457 Porta Westfalica
Germany

Tel.: +49 (0)571 / 5041-0
Fax: +49 (0)571 / 5041-6

E-mail: info@rose-pw.de
Website: www.rose-systemtechnik.com

E-mail: info@audatis.de
Representative of the responsible person: Carsten Knoop

3. Data protection officer

You can reach the data protection officer as follows:

E-mail: datenschutz-rose-systemtechnik@audatis.de

You can contact our data protection officer directly at any time with all questions and suggestions regarding data protection.

4. Definitions

The data protection declaration is based on the terms used by the European Directive and Ordinance Maker when issuing the Basic Data Protection Regulation (DSGVO). Our data protection declaration should be easy to read and understand for the public as well as for our customers and business partners. To ensure this, we would like to explain the terms used in advance.

We use the following terms, among others, in this data protection declaration:

4.1 Personal data

Personal data means any information relating to an identified or identifiable natural person. An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

4.2 Data subject

Data subject means any identified or identifiable natural person whose personal data is processed by the controller (our company).

4.3 Processing

Processing means any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organisation, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

4.4 Restriction of processing

Restriction of processing is the marking of stored personal data with the aim of limiting its future processing.

4.5 Profiling

Profiling is any type of automated processing of personal data which consists of using such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects relating to that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or change of location.

4.6 Pseudonymisation

Pseudonymisation is the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data is not attributed to an identified or identifiable natural person.

4.7 Controller or data controller

The controller or person responsible for processing is the natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its designation may be provided for under Union or Member State law.

4.8 Processor

Processor means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.

4.9 Recipient

Recipient means a natural or legal person, public authority, agency or other body to whom personal data are disclosed, whether or not a third party. However, public authorities that may receive personal data in the context of a specific investigative task under Union or Member State law shall not be considered as recipients.

4.10 Third party

Third party means a natural or legal person, public authority, agency or other body other than the data subject, the controller, the processor and the persons authorised to process the personal data under the direct responsibility of the controller or the processor.

4.11 Consent

Consent means any freely given specific and informed indication of the data subject’s wishes in the form of a statement or other unambiguous affirmative act by which the data subject signifies his or her agreement to the processing of personal data relating to him or her.
5. legal basis of the processing

Art. 6 (1) lit. a DSGVO serves as the legal basis for our company for processing operations in which we obtain consent for a specific processing purpose.

If the processing of personal data is necessary for the performance of a contract to which you are a party, as is the case, for example, with processing operations that are necessary for a delivery of goods or the provision of another service or consideration, the processing is based on Art. 6 (1) lit. b DSGVO. The same applies to such processing operations that are necessary for the implementation of pre-contractual measures, for example in the case of enquiries about our products or services.

If our company is subject to a legal obligation by which the processing of personal data becomes necessary, such as for the fulfilment of tax obligations, the processing is based on Art. 6 (1) lit. c DSGVO.

In rare cases, the processing of personal data might become necessary in order to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were to be injured on our premises and as a result his or her name, age, health insurance details or other vital information had to be passed on to a doctor, hospital or other third party. Then the processing would be based on Art. 6(1)(d) DSGVO.

Finally, processing operations could be based on Art. 6(1)(f) DSGVO. Processing operations which are not covered by any of the aforementioned legal bases are based on this legal basis if the processing is necessary to protect a legitimate interest of our company or a third party, provided that the interests, fundamental rights and freedoms of the data subject are not overridden. Such processing operations are permitted to us in particular because they were specifically mentioned by the European legislator. In this respect, it took the view that a legitimate interest could be assumed if you are a customer of our company (recital 47 sentence 2 DSGVO).

6. technology

6.1 SSL/TLS encryption

This site uses SSL or TLS encryption to ensure the security of data processing and to protect the transmission of confidential content, such as orders, login data or contact requests that you send to us as the operator. You can recognise an encrypted connection by the fact that the address line of the browser contains a “https://” instead of a “http://” and by the lock symbol in your browser line.

We use this technology to protect your transmitted data.

6.2 Data collection when visiting the website

When you use our website for information purposes only, i.e. if you do not register or otherwise transmit information to us, we only collect the data that your browser transmits to our server (in so-called “server log files”). Our website collects a series of general data and information each time you or an automated system access a page. This general data and information is stored in the server log files. The following can be recorded

1. browser types and versions used,
2. the operating system used by the accessing system,
3. the website from which an accessing system arrives at our website (so-called referrer),
4. the sub-websites which are accessed via an accessing system on our website,
5. the date and time of an access to the website,
6. an internet protocol address (IP address),
7. the Internet service provider of the accessing system.

When using this general data and information, we do not draw any conclusions about your person. Rather, this information is required in order to

1. deliver the contents of our website correctly,
2. optimise the content of our website and the advertising for it
3. to ensure the permanent functionality of our IT systems and the technology of our website, and
4. to provide law enforcement authorities with the information necessary for prosecution in the event of a cyber attack.

Therefore, the data and information collected are, on the one hand, statistically evaluated and, on the other hand, evaluated with the aim of increasing the data protection and data security of our enterprise so as to ultimately ensure an optimal level of protection for the personal data we process. The data of the server log files are stored separately from any personal data provided by a data subject.

The legal basis for the data processing is Art. 6 para. 1 p. 1 lit. f DSGVO. Our legitimate interest follows from the purposes for data collection listed above.

6.3 Encrypted payment transactions

If there is an obligation to transmit your payment data (e.g. account number in the case of direct debit authorisation) to us after the conclusion of a contract with costs, this data is required for payment processing.

Payment transactions via the common means of payment (Visa/MasterCard, direct debit) are made exclusively via an encrypted SSL or TLS connection. You can recognise an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.

We use this technology to protect your transmitted data.

7. transmission of data to third parties

We do not transfer your personal data to third parties for purposes other than those listed below.

We only pass on your personal data to third parties if:

1. you have given your express consent to this in accordance with Art. 6 Para. 1 Sentence 1 lit. a DSGVO,
2. the disclosure is permissible in accordance with Art. 6 Para. 1 Sentence 1 lit. f DSGVO to protect our legitimate interests and there is no reason to assume that you have an overriding interest worthy of protection in the non-disclosure of your data,
3. in the event that there is a legal obligation to disclose your data pursuant to Art. 6 para. 1 sentence 1 lit. c DSGVO, as well as
4. this is legally permissible and necessary for the processing of contractual relationships with you in accordance with Art. 6 Para. 1 Sentence 1 lit. b DSGVO.

8. Cookies

8.1 General information on cookies

We use cookies on our website. These are small files that are automatically created by your browser and stored on your IT system (laptop, tablet, smartphone or similar) when you visit our site.

Information is stored in the cookie that is related to the specific end device used. However, this does not mean that we gain direct knowledge of your identity.

The use of cookies serves, on the one hand, to make the use of our offer more pleasant for you. We use so-called session cookies to recognise that you have already visited individual pages of our website. These are automatically deleted after you leave our site.

In addition, we also use temporary cookies to optimise user-friendliness, which are stored on your end device for a certain fixed period of time. If you visit our site again to use our services, it is automatically recognised that you have already been to our site and which entries and settings you have made so that you do not have to enter them again.

On the other hand, we use cookies to statistically record the use of our website and to evaluate it for the purpose of optimising our offer for you. These cookies enable us to automatically recognise that you have already been to our website when you visit it again. These cookies are automatically deleted after a defined period of time.

8.2 Legal basis for the use of cookies

The data processed by cookies, which are required for the proper functioning of the website, are thus necessary to protect our legitimate interests as well as those of third parties in accordance with Art. 6 para. 1 p. 1 lit. f DSGVO.
For all other cookies, you must have given your consent to this via our opt-in cookie banner in accordance with Art. 6 (1) lit. a DSGVO.

8.3 Real Cookie Banner

Our website uses the Real Cookie Banner consent technology to obtain your consent to the storage of certain cookies in your browser or to the use of certain technologies and to document this in accordance with data protection law. Provider of this technology is devowl.io GmbH, Tannet 12

94539 Grafling (hereinafter referred to as devowl.io).

When you enter our website, a cookie is stored in your browser in which the consents you have given or the revocation of these consents are stored. This data is not shared with the Real Cookie Banner provider.

The collected data will be stored until you request us to delete it or until you delete the Real Cookie Banner cookie yourself or until the purpose for storing the data no longer applies. Mandatory legal retention periods remain unaffected.

The use of the Real Cookie Banner Consent Technology takes place in order to obtain the legally required consent for the use of cookies. The legal basis for this is Art. 6 para. 1 lit. c DSGVO.

9. contents of our website

9.1 Data processing when opening a customer account and for the execution of a contract

Pursuant to Art. 6 para. 1 lit. b DSGVO, personal data is collected and processed if you provide it to us for the execution of a contract or when opening a customer account. Which data is collected can be seen from the respective input forms. Deletion of your customer account is possible at any time and can be done by sending a message to the above address of the person responsible. We store and use the data provided by you for the purpose of processing the contract. After complete processing of the contract or deletion of your customer account, your data will be blocked with regard to tax and commercial law retention periods and deleted after expiry of these periods, unless you have expressly consented to a further use of your data or a legally permitted further use of data has been reserved on our part, about which we inform you accordingly below.

9.2 Data processing for order processing

The personal data collected by us will be passed on to the transport company commissioned with the delivery as part of the contract processing, insofar as this is necessary for the delivery of the goods. We pass on your payment data to the commissioned credit institution within the framework of payment processing, insofar as this is necessary for payment processing. If payment service providers are used, we will explicitly inform you about this below. The legal basis for the transfer of data is Art. 6 Para. 1 lit. b DSGVO.

9.3 Contact / contact form

We use the plugin Quform to provide our contact form. Quform uses a session cookie to provide security and functions within the plugin. The use of this cookie is also based on our overriding legitimate interest according to Art. 6 para. 1 p. 1 lit. f) DS-GVO. The Quform cookie:

Is a session cookie (deleted when the browser is closed).
Stores only a session ID (no personal data is stored in the cookie).
Is needed to ensure security (protection against cross site request forgery).
Required for the proper functioning of the plugin (e.g. checking the correctness of the CAPTCHA solution)

More information on the Quform plugin can be found at https://support.themecatcher.net/quform-wordpress-v2/faq/forms/how-do-i-make-quform-forms-compliant-with-gdpr.

9.4 Application management / job exchange

In this respect, data processing is carried out on the basis of our legitimate interest pursuant to Art. 6 (1) lit. f DSGVO.

9.5 HubSpot / Hubspot Forms

HubSpot will use the information obtained through the cookies on our behalf for the purpose of evaluating your use of our website, compiling reports on website activity and providing other services relating to website activity and internet usage to us. You can also find more information on this in HubSpot’s privacy policy.

You can object to web analytics by HubSpot at any time by setting your browser to block cookies from HubSpot.

The data stored by HubSpot is generally stored until you request deletion. After this time, the data will be deleted within 30 days.

HubSpot is used on the basis of our legitimate interest in a needs-based design, statistical evaluation and efficient advertising of our website and the fact that your legitimate interests are not overridden, Art. 6 para. 1 lit. f DSGVO.

10. Newsletter dispatch

10.1 Description and scope of data processing

If you have provided us with your e-mail address when purchasing goods or services, we reserve the right to regularly send you e-mail offers for similar goods or services to those you have already purchased from our range. In accordance with Section 7 (3) of the German Unfair Competition Act (UWG), we do not need to obtain your separate consent for this. In this respect, the data processing is carried out solely on the basis of our legitimate interest in personalised direct advertising in accordance with Art. 6 Para. 1 lit. f DSGVO. If you have initially objected to the use of your e-mail address for this purpose, we will not send you any e-mails. You are entitled to object to the use of your e-mail address for the aforementioned advertising purpose at any time with effect for the future by notifying the responsible person named at the beginning. This will only incur transmission costs for you according to the basic rates. After receipt of your objection, the use of your e-mail address for advertising purposes will cease immediately.

10.2 Advertising newsletter

On our website, you are given the opportunity to subscribe to our company newsletter. Which personal data is transmitted to us when ordering the newsletter is determined by the input mask used for this purpose.

We inform our customers and business partners about our offers at regular intervals by means of a newsletter. The newsletter of our company can only be received by you if

1. you have a valid e-mail address and
2. you have registered to receive the newsletter.
For legal reasons, a confirmation email is sent to the email address you entered for the first time for the newsletter dispatch using the double opt-in procedure. This confirmation email is used to check whether you, as the owner of the email address, have authorised receipt of the newsletter.

When you register for the newsletter, we also store the IP address of the IT system used by you at the time of registration as well as the date and time of registration, which is assigned by your Internet service provider (ISP). The collection of this data is necessary in order to be able to trace the (possible) misuse of your e-mail address at a later date and therefore serves our legal protection.

The legal basis for data processing for the purpose of sending the newsletter is Art. 6 Para. 1 lit. a DSGVO.

10.3 Brevo (Sendinblue)

We offer you the opportunity to register for our free newsletter via our website.

We use Brevo to send the newsletter. Brevo is a service provided by Sendinblue GmbH, Köpenicker Str. 126, 10179 Berlin, Germany, hereinafter referred to as “Brevo”.

If you register to receive our newsletter, the data requested during the registration process (your e-mail address) will be processed by Brevo. In addition, your IP address and the date and time of your registration will be stored. As part of the further registration process, your consent to the sending of the newsletter will be obtained, the content will be described in detail and reference will be made to this data protection declaration.

Brevo also offers a newsletter at

https://www.newsletter2go.de/datenschutz/

https://www.brevo.com/de/legal/privacypolicy/

https://www.brevo.com/de/informationen-newsletter-empfaenger/?rtype=n2go

offers further data protection information.

The newsletters sent by Brevo contain technologies that enable us to recognise in the analyses whether and when an email has been opened and whether and which links contained in the newsletter have been followed. We store this data in addition to the technical data (system data and IP address) so that the respective newsletter can be optimally tailored to your wishes and interests. The data collected in this way is thus used to constantly improve the quality of our newsletters.

The legal basis for the newsletter dispatch and analysis is Art. 6 para. 1 lit. a.) DSGVO.

In accordance with Art. 7 Para. 3 DSGVO, you can revoke your consent to the sending of newsletters at any time with effect for the future. To do so, you simply need to inform us of your revocation or click on the unsubscribe link contained in each newsletter.

11. Our activities in social networks

So that we can also communicate with you in social networks and inform you about our services, we are represented there with our own pages.

We are not the original provider (responsible party) of these pages, but merely use them within the scope of the possibilities offered to us by the respective providers.

As a precaution, we therefore point out that your data may also be processed outside the European Union or the European Economic Area. Use may therefore entail data protection risks for you, as it may be more difficult to protect your rights, e.g. to information, deletion, objection, etc., and the processing in the social networks is often carried out directly for advertising purposes or to analyse user behaviour by the providers, without this being able to be influenced by us. If usage profiles are created by the provider, cookies are often used or the usage behaviour is directly assigned to your own member profile of the social networks (if you are logged in here).

These processing operations are only carried out if express consent is given in accordance with Art. 6 Para. 1 lit. a DSGVO.

As we do not have access to the providers’ databases, we would like to point out that it is best to assert your rights (e.g. to information, correction, deletion, etc.) directly with the respective provider. Further information on the processing of your data in the social networks and the possibility to make use of your right of objection or revocation (so-called opt-out) is listed below at the respective provider of social networks used by us:

11.1 Facebook

Responsible for data processing in Europe:

Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

Privacy policy (data policy):
https://www.facebook.com/about/privacy

Opt-out and advertising settings:
https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen

Facebook has joined the EU-U.S. Privacy Shield agreement:
https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active
https://de-de.facebook.com/about/privacy/

11.2 YouTube

Data controller:

Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Privacy Policy:
https://policies.google.com/privacy

Opt-out and advertising settings:
https://adssettings.google.com/authenticated

Google has joined the EU-U.S. Privacy Shield agreement:
https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active

11.3 LinkedIn

Data controller in Europe:
LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland.

Privacy Policy:
https://www.linkedin.com/legal/privacy-policy

Opt-out and advertising preferences:
https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out

LinkedIn is party to the EU-U.S. Privacy Shield Agreement:
https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0&status=Active

11.4 Xing

Data controller in Germany:

XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany.

Privacy Policy:
https://privacy.xing.com/de/datenschutzerklaerung

Information requests for XING members:
https://www.xing.com/settings/privacy/data/disclosure

12. web analytics

12.1 Facebook Pixel (Custom Audience)

This website uses the “Facebook Pixel” of Facebook Inc, 1 Hacker Way, Menlo Park, CA 94025, USA (“Facebook”). If explicit consent is given, this allows the behaviour of users to be tracked after they have seen or clicked on a Facebook advertisement. This procedure is used to evaluate the effectiveness of Facebook ads for statistical and market research purposes and can help optimise future advertising measures.

The data collected is anonymous for us, so it does not allow us to draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook data usage policy (https://www.facebook.com/about/privacy/). You may enable Facebook and its partners to serve ads on and off Facebook. A cookie may also be stored on your computer for these purposes.

These processing operations will only take place if you have given your express consent in accordance with Art. 6 para. 1 lit. a DSGVO.

Facebook Inc. with headquarters in the USA is certified for the us-European data protection agreement “Privacy Shield”, which ensures compliance with the level of data protection applicable in the EU.

To deactivate the use of cookies on your IT system, you can set your internet browser so that no more cookies can be stored on your IT system in the future or so that cookies that have already been stored are deleted. However, switching off all cookies may mean that some functions on our Internet pages can no longer be carried out. You can also deactivate the use of cookies by third-party providers, such as Facebook, on the following website of the Digital Advertising Alliance: https://www.aboutads.info/choices/.

In addition, you can disable cookies for reach measurement and advertising purposes via the following websites:

http://optout.networkadvertising.org/

Please note that this setting will also be deleted when you delete your cookies.

12.2 Google Analytics

On our websites, we use Google Analytics, a web analysis service provided by Google Ireland Limited (https://www.google.de/intl/de/about/) (Gordon House, Barrow Street, Dublin 4, Ireland; hereinafter “Google”). In this context, pseudonymised usage profiles are created and cookies (see point “Cookies”) are used. The information generated by the cookie about your use of this website such as.

1. browser type/version,
2. operating system used,
3. referrer URL (the previously visited page),
4. host name of the accessing computer (IP address),
5. time of the server request,

are transmitted to a Google server in the USA and stored there. The information is used to evaluate the use of the website, to compile reports on website activity and to provide other services associated with the use of the website and the Internet for the purposes of market research and the design of these Internet pages in line with requirements. This information may also be transferred to third parties if this is required by law or if third parties process this data on our behalf. Under no circumstances will your IP address be merged with other Google data. The IP addresses are anonymised so that an allocation is not possible (IP masking).

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.

These processing operations are only carried out if express consent is given in accordance with Art. 6 Para. 1 lit. a DSGVO.

You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google by downloading and installing a browser add-on (https://tools.google.com/dlpage/gaoptout?hl=de).

As an alternative to the browser add-on, especially for browsers on mobile devices, you can also prevent the collection by Google Analytics by clicking on the following link: Deactivate Google Analytics. An opt-out cookie will be set, which prevents the future collection of your data when visiting this website. The opt-out cookie is only valid in this browser and only for our website and is stored on your device. If you delete the cookies in this browser, you must set the opt-out cookie again.

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set, which will prevent the collection of your data during future visits to this website:

As an alternative to the browser add-on, especially for browsers on mobile devices, you can also prevent the collection of data by Google Analytics by clicking on the following link: Deactivate Google Analytics. An opt-out cookie will be set, which prevents the future collection of your data when visiting this website. The opt-out cookie is only valid in this browser and only for our website and is stored on your device. If you delete the cookies in this browser, you must set the opt-out cookie again.

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set, which will prevent the collection of your data during future visits to this website:

As an alternative to the browser add-on or within browsers on mobile devices, please click this link to prevent the collection by Google Analytics within this website in the future (the opt-out only works in this browser and only for this domain). This will place an opt-out cookie on your device. If you delete your cookies in this browser, you must click this link again.

Further information on data protection in connection with Google Analytics can be found, for example, in the Google Analytics Help (https://support.google.com/analytics/answer/6004245?hl=de).

12.3 Google Tag Manager

We use the Google Tag Manager on our wesbite. The Google Tag Manager is a tool that enables website operators to manage various tags and tracking codes on their websites.

The Google Tag Manager itself does not collect any personal data. However, it allows the implementation of third-party tags and tracking codes that may collect personal data. The type of data collected depends on the tags implemented and may include, for example, IP addresses, cookie information or information about interaction with the website.

The purpose of processing your data in connection with Google Tag Manager is to ensure the proper implementation and management of the tags and tracking codes on our website. This enables us to optimise the performance of our website, perform statistical analysis and better understand user behaviour. In addition, we may use Google Tag Manager to perform conversion tracking and retargeting.

The processing of your data in connection with Google Tag Manager is based on your consent pursuant to Article 6(1)(a) of the General Data Protection Regulation (GDPR). You have the right to revoke your consent at any time by making the appropriate settings in your browser or by contacting us.

As part of the use of Google Tag Manager, your data may be passed on to third-party providers of tags and tracking codes in order to ensure their correct execution. These third party providers act as processors and will only process your data in accordance with our instructions and applicable data protection laws.

The data collected from you via Google Tag Manager will only be stored for as long as is necessary to fulfil the above purposes or until you withdraw your consent. After expiry of the retention periods or in the event of revocation, your data will be deleted or anonymised.

Under applicable data protection laws, you have various rights in relation to your data, including the right of access, rectification, erasure, restriction of processing and portability of your data. You also have the right to lodge a complaint with the competent supervisory authority.

12.4 Google Analytics Remarketing

We have integrated Google Remarketing services on this website. Google Remarketing is a function of Google AdWords that enables a company to display advertisements to Internet users who have previously visited the company’s website. The integration of Google Remarketing thus allows a company to create user-related advertising and consequently to display interest-relevant advertisements to the Internet user.

The company operating the Google Remarketing services is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

The purpose of Google Remarketing is the display of interest-relevant advertising. Google Remarketing enables us to display advertisements via the Google advertising network or to have them displayed on other Internet pages that are tailored to the individual needs and interests of Internet users.

Google Remarketing sets a cookie on your IT system of the person concerned. The cookie enables Google to recognise the visitor to our website if he or she subsequently visits websites that are also members of the Google advertising network. Each time you visit a website on which the Google Remarketing service has been integrated, your internet browser automatically identifies itself to Google. As part of this technical procedure, Google obtains knowledge of personal data, such as your IP address or surfing behaviour, which Google uses, among other things, to display interest-relevant advertising.

The cookie is used to store personal information, such as the websites you visit. Each time you visit our website, personal data, including your IP address, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data collected via the technical process to third parties.

You can prevent the setting of cookies by our website, as described above, at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a cookie on your IT system. In addition, a cookie already set by Google Analytics can be deleted at any time via the internet browser or other software programmes.

Furthermore, you have the option to object to interest-based advertising by Google. To do this, you must call up the link www.google.de/settings/ads from any Internet browser used and make the desired settings there.
These processing operations are carried out exclusively when explicit consent is given in accordance with Art. 6 para. 1 lit. a DSGVO.

Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/.

12.5 WiredMinds

We have integrated components from WiredMinds on this website. The WiredMinds components automatically recognise and qualify users who visit a website. The WiredMinds component enables the operator of a website who uses the component to generate leads, i.e. to qualify potential new customers.

The operating company of WiredMinds is WiredMinds GmbH, Lindenspürstraße 32, 70176 Stuttgart, Germany.

We use a WiredMinds tracking pixel. A tracking pixel is a miniature graphic that is embedded in a web page to enable log file recording and log file analysis in order to subsequently perform statistical analysis.

WiredMinds also sets a cookie on your IT system. The setting of the cookie enables us to analyse the use of our website.

The data obtained is used to create pseudonymised usage profiles. The pseudonymised usage profiles are used for the purpose of analysing visitor behaviour and enable us to improve our website. The data collected via the WiredMinds component will not be used to identify you without first obtaining your separate and express consent. This data will not be merged with personal data or with other data containing the same pseudonym.

Each time one of the individual pages of this website is called up, the Internet browser on your IT system is automatically prompted by the WiredMinds component to transmit data for the purpose of online analysis. Within the scope of this technical procedure, WiredMinds obtains knowledge of personal data, such as the IP address, which is used, among other things, to trace the origin of visitors and clicks.

By means of the cookie, personal information such as the time of access, the location from which access originated and the frequency of visits to our website are stored. Each time you visit our website, this personal data, including the IP address of the Internet connection you are using, is transmitted to the WiredMinds server. This personal data is stored by WiredMinds but not passed on to third parties.

You can prevent the setting of cookies by our website at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent WiredMinds from setting a cookie on your IT system. In addition, a cookie already set by WiredMinds can be deleted at any time via an Internet browser or other software programs.

Furthermore, you have the option of objecting to the collection of data generated by WiredMinds and related to your use of this website and of preventing such collection. To do this, you must click on the following link: Exclude from tracking . If your IT system is deleted, formatted or reinstalled at a later date, you will need to set an opt-out cookie again.

These processing operations are only carried out when explicit consent is given in accordance with Art. 6 para. 1 lit. a DSGVO.

Further information and the applicable data protection provisions of WiredMinds can be found at https://www.wiredminds.de/datenschutzhinweis/.

12.6 LinkedIn Analytics and LinkedIn Ads (LinkedIn Insight Tag)

This website uses the “”, an analytics and tracking tool provided by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland.

The LinkedIn Insight tag enables the collection of data about visits to this website, including IP address, device and browser characteristics and page events (e.g. page views). This data is encrypted, anonymised within seven days and the anonymised data is deleted within 90 days.

LinkedIn does not share personally identifiable information with the owner of this website, but only provides aggregate reports on website audience and ad performance.

LinkedIn also provides retargeting for website visitors so that the owner of this website can use this data to display targeted ads outside of their website without identifying the member.

The purpose of the data collection is to analyse visits to our website and campaign results in order to provide you with interesting information. The legal basis for the processing of personal data is Art. 6 (1) (f) DSGVO.

Members of LinkedIn can control the use of their personal data for advertising purposes in their account settings.

More information on data protection on LinkedIn can be found in LinkedIn’s privacy policy.

12.7 Dealfront (Leadfeeder) (EN)

Our website uses the technologies of Dealfront (Liidio Oy as part of Dealfront Group GmbH) (“Dealfront”) to analyze visitor behavior.

In this process, the IP address of a visitor is processed.

This processing has the purpose of helping us understand which businesses (B2B) are visiting our site, by enriching IPs with associated information such as the company name or industry code. To do this, at the beginning of the visitor’s session, their IP address and corresponding session data is matched against a large whitelist of known companies.

Optional (depending on customer’s choice): To increase data protection of our visitors we have turned on “IP address anonymisation”, so that only shortened values instead of the actual IP addresses will be stored. If the feature is on, we will not store the actual IP address anywhere in our systems, including logs. This anonymisation makes it impossible to connect outside IP address information later, preventing identification of an individual person.

Optional (depending on customer’s choice): As part of this processing, first party cookies are used in order to analyze visitor behavior. Whenever we process website traffic data, this is based on our legitimate interest (Art. 6 (1) lit. F GDPR) in optimizing our products, services, sales and marketing.

To prevent this processing activity, you (website visitor) may install and configure appropriate ad-blockers or use no-script-plugins in your browser.

12.8 Microsoft Clarity

Our website uses Microsoft Clarity. The provider is Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland, https://docs.microsoft.com/en-us/clarity/ (hereinafter referred to as “Clarity”).

Clarity is a tool for analysing user behaviour on this website. In particular, Clarity records mouse movements and creates a graphical representation of which part of the website users scroll to most frequently (heat maps). Clarity can also record sessions so that we can view page usage in the form of videos. We also receive information about general user behaviour within our website.

Clarity uses technologies that enable the recognition of the user for the purpose of analysing user behaviour (e.g. cookies or the use of device fingerprinting). Your personal data is stored on Microsoft servers (Microsoft Azure Cloud Service) in the USA.

If consent has been obtained, the above-mentioned service is used exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 TTDSG. Consent can be revoked at any time. If no consent has been obtained, this service is used on the basis of Art. 6 para. 1 lit. f GDPR; the website operator has a legitimate interest in effective user analysis.

Further details on Clarity’s data protection can be found here: https://docs.microsoft.com/en-us/clarity/faq
Opt-out: https://choice.microsoft.com/de-DE/opt-out

13 Advertising

13.1 Google ADs with conversion tracking

We have integrated Google Ads on this website. Google Ads is an internet advertising service that allows advertisers to place ads in both Google’s search engine results and the Google advertising network. Google Ads allows an advertiser to specify certain keywords in advance, by means of which an ad is displayed in Google’s search engine results exclusively when the user retrieves a keyword-relevant search result with the search engine. In the Google advertising network, the ads are distributed on topic-relevant websites by means of an automatic algorithm and in compliance with the previously defined keywords.

The operating company of the Google AdWords services is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

The purpose of Google AdWords is to advertise our website by displaying interest-relevant advertising on the websites of third-party companies and in the search engine results of the Google search engine and to display third-party advertising on our website.

If you access our website via a Google advertisement, a so-called conversion cookie is stored on your IT system by Google. A conversion cookie loses its validity after thirty days and is not used to identify you. If the cookie has not yet expired, the conversion cookie is used to track whether certain sub-pages, for example the shopping basket of an online shop system, have been called up on our website. The conversion cookie enables both us and Google to track whether a user who has accessed our website via an AdWords ad has generated a sale, i.e. completed or cancelled a purchase.

The data and information collected through the use of the conversion cookie are used by Google to compile visit statistics for our website. These visit statistics are in turn used by us to determine the total number of users who were referred to us via ads, i.e. to determine the success or failure of the respective ads and to optimise our ads for the future. Neither our company nor other advertisers of Google AdWords receive information from Google by means of which you could be identified.

By means of the conversion cookie, personal information, for example the web pages visited by you, is stored. Each time you visit our website, personal data, including the IP address of the internet connection you are using, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may share this personal data collected through the technical process with third parties.

You can prevent the setting of cookies by our website at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a conversion cookie on your IT system. In addition, a cookie already set by Google Ads can be deleted at any time via the internet browser or other software programmes.

Furthermore, you have the option to object to interest-based advertising by Google. To do this, you must call up the link www.google.de/settings/ads from the internet browser you are using and make the desired settings there.

These processing operations will only be carried out if you have given your express consent in accordance with Art. 6 Para. 1 lit. a DSGVO.

Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/.

14 Plugins and other services

14.1 Google Maps

On our website we use Google Maps (API) from Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Maps is a web service for displaying interactive (land) maps in order to visually present geographical information. Using this service can, for example, show you our location and make it easier for you to find us.

When you call up those sub-pages in which the Google Maps map is integrated, information about your use of our website (such as your IP address) is transmitted to Google servers in the USA and stored there. This occurs regardless of whether Google provides a user account via which you are logged in or whether no user account exists. If you are logged in to Google, your data will be directly assigned to your account. If you do not wish your data to be associated with your Google profile, you must log out of your Google user account. Google stores your data (even for users who are not logged in) as usage profiles and evaluates them.

These processing operations will only be carried out if you have given your express consent in accordance with Art. 6 (1) a DSGVO.

You have the right to object to the creation of these user profiles, whereby you must contact Google to exercise this right.

Google Ireland Limited, based in Ireland, is certified for the us-European data protection agreement “Privacy Shield”, which ensures compliance with the level of data protection applicable in the EU.

If you do not agree to the future transmission of your data to Google in the context of the use of Google Maps, you also have the option of completely deactivating the Google Maps web service by switching off the JavaScript application in your browser. Google Maps and thus also the map display on this website can then not be used.

You can view Google’s terms of use at https://www.google.de/intl/de/policies/terms/regional.html, and the additional terms of use for Google Maps at https://www.google.com/intl/de_US/help/terms_maps.html.

Detailed information on data protection in connection with the use of Google Maps can be found on the Google website (“Google Privacy Policy”): https://www.google.de/intl/de/policies/privacy/.

14.2 Vimeo (videos)

Plugins of the video portal Vimeo of Vimeo, LLC, 555 West 18th Street, New York, New York 10011, USA are integrated on our website. When you call up a page of our website that contains such a plugin, your browser establishes a direct connection to the Vimeo servers. The content of the plugin is transmitted by Vimeo directly to your browser and integrated into the page. Through this integration, Vimeo receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Vimeo account or are not currently logged in to Vimeo. This information (including your IP address) is transmitted by your browser directly to a Vimeo server in the USA and stored there.

If you are logged in to Vimeo, Vimeo can directly assign your visit to our website to your Vimeo account. If you interact with the plugins (such as pressing the start button of a video), this information is also transmitted directly to a Vimeo server and stored there.

These processing operations are only carried out if you have given your express consent in accordance with Art. 6 (1) lit. a DSGVO.

If you do not want Vimeo to assign the data collected via our website directly to your Vimeo account, you must log out of Vimeo before visiting our website.

The purpose and scope of the data collection and the further processing and use of the data by Vimeo, as well as your rights in this regard and setting options for protecting your privacy, can be found in Vimeo’s data protection information: https://vimeo.com/privacy.

The Google Analytics tracking tool is automatically integrated into videos from Vimeo that are embedded on our site. This is Vimeo’s own tracking, to which we have no access and which cannot be influenced by our site. Google Analytics uses so-called “cookies” for tracking, which are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.

14.3 YouTube (videos)

We have integrated YouTube components on this website. YouTube is an Internet video portal that allows video publishers to post video clips free of charge and other users to view, rate and comment on them, also free of charge. YouTube allows the publication of all kinds of videos, which is why complete film and television programmes, but also music videos, trailers or videos made by users themselves can be accessed via the Internet portal.

The operating company of YouTube is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Each time you access one of the individual pages of this website operated by us on which a YouTube component (YouTube video) has been integrated, the internet browser on your IT system is automatically prompted by the respective YouTube component to download a representation of the corresponding YouTube component from YouTube. Further information on YouTube can be found at https://www.youtube.com/yt/about/de/. Within the scope of this technical procedure, YouTube and Google receive information about which specific sub-page of our website is visited by you.

If the data subject is logged into YouTube at the same time, YouTube recognises which specific sub-page of our website you are visiting when you call up a sub-page that contains a YouTube video. This information is collected by YouTube and Google and assigned to your YouTube account.

YouTube and Google always receive information via the YouTube component that you have visited our website if you are logged into YouTube at the same time as calling up our website; this takes place regardless of whether you click on a YouTube video or not. If you do not want this information to be transmitted to YouTube and Google, you can prevent the transmission by logging out of your YouTube account before accessing our website.

These processing operations are only carried out if express consent is given in accordance with Art. 6 Para. 1 lit. a DSGVO.

The privacy policy published by YouTube, which can be accessed at https://www.google.de/intl/de/policies/privacy/, provides information on the collection, processing and use of personal data by YouTube and Google.

14.4 Google Fonts

We use Google Fonts on our website. These are the “Google Fonts” of the company Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.

You do not have to log in or enter a password to use Google fonts. No cookies are stored in your browser either. The files (CSS, fonts) are requested via the Google domains fonts.googleapis.com and fonts.gstatic.com. According to Google, the requests for CSS and fonts are completely separate from all other Google services. If you have a Google account, you do not need to worry about your Google account information being transmitted to Google while using Google Fonts. Google records the use of CSS (Cascading Style Sheets) and the fonts used and stores this data securely. We will look at exactly what the data storage looks like in more detail.

14.5 jsdeliver

Java script code of the company Prospectone Sp. z o.o., ul. Krolweska 65A, 30-081, Krakow, Poland (hereinafter: jsdeliver) is reloaded on our site.
jsDelivr is a Content Delivery Network (CDN) that enables JavaScript, CSS and other web resources to be delivered from a global network of servers.

No direct personal data is collected when using jsDelivr. However, indirect personal data such as IP addresses, browser information, device information and similar technical data may be collected. However, this data is usually not directly linked to your identity and is mainly used for statistical purposes or to improve the quality of service.

The purpose of processing your data in connection with jsDelivr is to enable efficient and fast delivery of web resources in order to improve the performance and user experience of websites. The data collected is used to analyse traffic on the servers, take security measures, monitor system integrity and optimise the service.

The processing of your data in connection with jsDelivr is based on our legitimate interest pursuant to Article 6(1)(f) of the General Data Protection Regulation (GDPR). Our legitimate interest lies in the efficient provision of web resources and ensuring the security and stability of the service.

14.6 Mapbox API

For directions, we use Mapbox API, a service of Mapbox Inc., 740 15th Street NW, 5 th Floor, Washington, District of Columbia 20005, USA, hereinafter referred to as “Mapbox”.

In the event that you have given your consent for this processing, the legal basis is Art. 6 para. 1 lit. a DSGVO. The legal basis may also be Art. 6 para. 1 lit. f DSGVO. Our legitimate interest lies in optimising the functionality of our website.

When you call up one of our Internet pages in which the Mapbox service is integrated, Mapbox stores a cookie on your end device via your Internet browser. This transfers information about your use of our website, including your IP address, to a Mapbox server in the USA and stores it there. This data is processed for the purpose of displaying the page or ensuring the functionality of the Mapbox service. Mapbox may share this information with third parties if required to do so by law or if the information is processed by third parties on behalf of Mapbox.

The “Terms of Service” provided by Mapbox at https://www.mapbox.com/tos/#maps contain further information about the use of Mapbox and about the data obtained by Mapbox.

If you do not agree to this processing, you have the option of preventing the installation of cookies by making the appropriate settings in your Internet browser. Details on this can be found above under the item “Cookies”. However, the use of the Mapbox service via our website is then no longer possible.

In addition, Mapbox offers a website at

https://www.mapbox.com/privacy/

for further information on the collection and use of data and on your rights and options for protecting your privacy.

14.7 Shopify shop software

We use “Shopify” to host our shop system and to present our offers and process contracts.

The legal basis is Art. 6 para. 1 lit. b) DSGVO (contract initiation/contract processing).

“Shopify” is the service of a group of companies consisting of Shopify Data Processing (USA) Inc, Shopify Payments (USA) Inc, Shopify (USA) Inc, Shopify Commerce Singapore Pte. Ltd. and Shopify International Limited.

Where we are located in the European Economic Area (EEA), processing is carried out by Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland, hereinafter referred to only as “Shopify”.

However, due to the group of companies, it cannot be ruled out that processing also takes place in Canada and the USA, i.e. outside the EEA. In the case of data transfer to the Canadian Shopify Inc., however, an adequate level of data protection is guaranteed by the adequacy decision of the European Commission.

Shopify processes the following data on our behalf:

Name, billing and, if applicable, delivery address, email address, payment data, company name if applicable, telephone number if applicable, IP address, information about orders, information about the merchant shops supported by Shopify that you visit, as well as information about your terminal device and your internet browser.

In addition, Shopify offers the following at

https://www.shopify.de/legal/datenschutz

for more detailed data protection information.

14.8 unpkg

We use the service unpkg as a content delivery network. The files integrated via unpkg are open source and can therefore be viewed and checked at any time. The integration is based on Art. 6 Para. 1 lit. f DSGVO from the legitimate interest in enhancing our website as well as a technically secure, maintenance-free and efficient way of integrating external libraries and frameworks. As unpkg uses the hosting provider Cloudflare to provide the data, requests sent to these servers may be stored for statistical or other usage purposes. According to unpkg’s own information, the collected raw data is deleted within 4 hours, but at the latest after 3 days. More information about unpkg and Cloudflare’s privacy policy can be found at unpkg.com and cloudflare.com/en/privacypolicy/.

15. rights as a data subject

15.1 Right to confirmation

You have the right to request confirmation from us as to whether personal data relating to you is being processed.

15.2 Right to information Art. 15 DSGVO

You have the right to obtain from us, at any time and free of charge, information about the personal data stored about you and a copy of this data in accordance with the legal provisions.

15.3 Right to rectification Art. 16 DSGVO

You have the right to demand that incorrect personal data concerning you be corrected. You also have the right to request that incomplete personal data be completed, taking into account the purposes of the processing.

15.4 Deletion Art. 17 DSGVO

You have the right to demand that we delete the personal data concerning you without delay, provided that one of the reasons provided for by law applies and insofar as the processing or further storage is not necessary.

15.5 Restriction of processing Art. 18 DSGVO

You have the right to demand that we restrict processing if one of the legal requirements applies.

15.6 Data portability Art. 20 DSGVO

You have the right to receive the personal data concerning you, which has been provided to us by you, in a structured, common and machine-readable format. You also have the right to transfer this data to another controller without hindrance from us to whom the personal data has been provided, provided that the processing is based on consent pursuant to Art. 6(1)(a) DSGVO or Art. 9(2)(a) DSGVO or on a contract pursuant to Art. 6(1)(b) DSGVO and the processing is carried out with the aid of automated procedures, unless the processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in us.

Furthermore, when exercising your right to data portability pursuant to Article 20(1) of the GDPR, you have the right to have the personal data transferred directly from one controller to another controller to the extent that this is technically feasible and provided that this does not adversely affect the rights and freedoms of other persons.

15.7 Objection Art. 21 DSGVO

You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you which is carried out on the basis of Art. 6(1)(e) (data processing in the public interest) or (f) (data processing on the basis of a balance of interests) DSGVO.

This also applies to profiling based on these provisions within the meaning of Art. 4 No. 4 DSGVO.

If you object, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.

In individual cases, we process personal data in order to carry out direct advertising. You may object to the processing of personal data for the purpose of such advertising at any time. This also applies to profiling, insofar as it is connected with such direct advertising. If you object to us processing your personal data for direct marketing purposes, we will no longer process the personal data for these purposes.

In addition, you have the right, on grounds relating to your particular situation, to object to processing of personal data concerning you which is carried out by us for scientific or historical research purposes, or for statistical purposes pursuant to Article 89(1) of the Data Protection Regulation, unless such processing is necessary for the performance of a task carried out in the public interest.

You are free to exercise your right to object by means of automated procedures using technical specifications in connection with the use of information society services, notwithstanding Directive 2002/58/EC.

15.8 Withdrawal of consent under data protection law

You have the right to revoke consent to the processing of personal data at any time with effect for the future.

15.9 Complaint to a supervisory authority

You have the right to complain about our processing of personal data to a supervisory authority responsible for data protection.

We process and store your personal data only for the period of time necessary to achieve the purpose of storage or if this has been provided for by the legal provisions to which our company is subject.

If the storage purpose ceases to apply or if a prescribed storage period expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.

17. Duration of the storage of personal data

The criterion for the duration of storage of personal data is the respective statutory retention period. After expiry of the period, the corresponding data is routinely deleted, provided that it is no longer required for the fulfilment of the contract or the initiation of the contract.

18. Up-to-dateness and amendment of the data protection declaration

This data protection declaration is currently valid and has the status May 2020.

Due to the further development of our Internet pages and offers or due to changed legal or official requirements, it may become necessary to change this data protection declaration. You can access and print out the current data protection statement at any time on the website at “https://www.rose-systemtechnik.com/datenschutz/”.