Phoenix Mecano Italy at the SPS IPC Drives Italy 2017
This year’s SPS Italy was a complete success for the Phoenix Mecano Italy. The number of visitors to the trade fair stand increased about 36% in comparison with last year. This is a disproportionate increase compared to the total number of trade fair visitors, which rose by 16% to 33,194. As well as the increase in exhibitors by 15% to 738, shows the strength of the result. Therefore a clear and positive signal from the market for Phoenix Mecano Italy and for BOPLA and ROSE products.
The SPS IPC Drives Italy 2017 is a very important trade fair for the automation industry, as Italy is the second most important market, behind Germany, for automation products in Europe. The market in Italy consists of 4,600 companies, 180,000 employees and an estimated turnover of 42.5 billion euros. This year, 62% of visitors were top decision-makers, of which 38% have a direct influence on the technical decisions in their company. The largest number of exhibitors came from the electrical engineering sector (11.7%), followed by mechanical engineers from the steel and iron industry (9.7%) and from the packaging industry (8.5%).
The stand of the Phoenix Mecano Italy was highly appreciated by the visitors, as it was very bright and well visible from afar. BOPLA and ROSE products were shown on the stand. These were divided each into two corners of the stand, so that it was very easy and convenient to look at the products of the two companies individually and to conduct a consultation.
We would like to thank all the participants and colleagues from Italy for the very excellent work!